SERVICES / MW LABS VOICE AGENT

Every call answered. Even at 9pm on a Saturday.

It picks up, works out what the job is, and books the estimate — while you're under a hood, on a site visit, or asleep.

Starts at $9/day + usage · No contract for the first 30 days

LIVE DEMO

● AGENT ONLINE

Hear it answer, right now.

Put your number in and the agent will call you in about ten seconds. Play the customer — ask about a gate, a railing, whatever you'd get asked. See how it handles it.

One call. No sales pitch. We won't chase you.

The jobs you lose aren't lost on price. They're lost on the third ring.

Nobody plans to miss calls. It happens because you're doing the work — and the caller doesn't wait around to find out why.

You're mid-weld and the phone rings

It goes to voicemail. Most people don't leave one — they dial the next shop on the results page while your hood is still down.

The 9pm gate inquiry

Homeowners research at night and on weekends, standing in their own driveway. Those calls currently go nowhere and never show up in any report.

The callback that came too late

You ring back after hours. They've already booked someone who answered. The work was never the problem.

ROI Calculator

What are missed calls actually costing you?

Four numbers you already know. Move the sliders to match your shop — nothing is sent anywhere, and the maths is shown line by line.

Your shop
$14,500
What a typical completed job invoices at.
25
Every call, not just the good ones.
35%
Voicemail, after hours, or nobody in the office. Most owners guess low.
20%
Your real close rate on inbound, including tyre-kickers.
Lost work order Est. annual
Inbound calls / year 300
Reached voicemail 105
Never called back 90
Jobs that would have closed 18
Revenue reaching voicemail
$261,000
That's 18 jobs a year going to whoever picked up.

Recovering less than one job a year pays for the whole system.

YOUR BRAND ANSWERS EVERY CALL, qualifies the job, and books the estimate — including at 9pm on a Saturday.

At risk each year
$261,000
YOUR BRAND, per year
$3,285
Breakeven
0.23 jobs

How this is calculated. Annual calls = monthly × 12. Missed = annual × your miss rate. Of those, 86% never call back — the one assumption we've made for you, based on published lead-response research; the rest are your own numbers. Jobs lost = remaining callers × your close rate. YOUR BRAND is costed at $9/day plus usage. Breakeven = annual cost ÷ your average job value.

HOW IT RUNS

Answering your calls in about two weeks.

Trained on your services, your pricing, your service area — not a generic script.

01

Build

We train the agent on what you fabricate, what you charge, and how far you travel.

02

Test

Real call scenarios run until every path works — including the awkward ones.

03

Launch

Live on your number, answering from the first ring. Nothing changes for your callers.

04

Tune

Monthly refinements as real calls surface questions we didn't anticipate.

What it actually does.

Not a voicemail box with a nicer voice.

Answers every inbound call

No voicemail, no hold music. Every caller gets a real conversation, including nights and weekends.

Works out what the job is

Job type, timeline, budget range, and location — captured before it ever reaches you.

Books straight to your calendar

Qualified callers get an estimate slot without you touching the phone.

Texts back the ones it misses

If a call slips through, an automatic text goes out within thirty seconds — before they dial the next shop.

Calls your web leads back

Form fills get a call in minutes, while they're still comparing shops.

Writes up every call

Read what was said and what got booked. No listening back through recordings.

PRICING

Less than a coffee a day.

Recovering a single job a year covers it several times over. Run your own numbers above.

MOST SHOPS PICK THIS

MW LABS VOICE AGENT

24/7 phone and website coverage

$9/day

plus usage · 3-month minimum

Answers every inbound call, 24/7

Qualifies and books to your calendar

Missed-call text-back ·

Website chat agent

Lead nurturing sequences

MW LABS VOICE AGENT+

Phone, web, and reputation

$21/day

plus usage · 3-month minimum

Everything in MW LABS VOICE AGENT

Client review system

Outbound follow-up on quiet quotes

Appointment confirmations and reminders

Reconnect campaigns to past customers

MetalWorks Core

The whole growth system

$3450/mo

3-month minimum

Everything in MW LABS VOICE AGENT

Onsite business audit

2 custom lead-gen funnels

Website and technical SEO

Ad management and reporting

The questions shop owners actually ask.

Will it sound like a robot?

Try it above and decide for yourself — that's why the demo is at the top of the page rather than buried. Most callers don't clock it, and the ones who do usually don't mind, because they got an answer instead of a beep.

Do I have to change my phone number?

No. It answers on your existing number. Nothing changes for anyone who already has your card.

What if it says something wrong?

It only knows what we train it on — your services, your pricing bands, your service area. If it's asked something outside that, it takes a message and flags it rather than guessing. We tune it monthly based on real calls.

How is this different from an answering service?

An answering service takes a message. This one qualifies the job and books the estimate on your calendar. And it doesn't call in sick.

Can I still pick up when I want to?

Yes. It answers what you don't. If you grab it on the second ring, the agent never engages.

What does "plus usage" mean?

The daily rate covers the agent. Call minutes are billed on top at cost — for most shops that runs a few dollars a month. We'll show you real numbers before you commit.

READY?

Stop paying for calls you never hear.

Hear the agent first, then decide. Two minutes and no obligation.

The premier growth agency exclusively for America's metal fabrication industry.

Resources

MetalWorks Academy

Case Studies

Industry Reports

Interactive Tools

© 2026 MetalWorksSEO. All rights reserved.